Leave it to the pros!

If you were going to advertise your business, would you want a typo in it? This came up in our Facebook feed this week:

Ingés misspelled!

Have you found the error? The company featured did not. If you don’t speak Spanish, it is advertising a program that teaches English. But it says ¿Divertirse aprendiendo Ingés? The translation (with the error included)? Have fun learning Engish? Would you want to purchase from a company that would teach you Engish? I don’t know about you, but I’d prefer one that would teach English!

This highlights the importance of hiring a professional proofreader. You may think that if you can spell, you can proofread…but proofreading is an acquired skill. This is another example of why you need a professional proofreader look over your company’s advertisement before it goes live!

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